Photoshop Friday, Tech Stars - Tuesday, December 16, 2008 9:51 - 10 Comments

Meet Tech Star – Stacey Hedman, Experience Marketing Strategist, GPJ and Cold Nose Photo

Who are you and what do you do?

My name is Stacey Hedman. I’m an experience marketing strategist for George P. Johnson (GPJ) in Boston, and a photographer of life’s most cold-nosed companions.

What services/products do you offer?

GPJ has led the evolution of event marketing to experience marketing. Companies and brands have moved beyond the formal event and are now creating 360-degree experiences for their audience no matter what the venue – live, online or just on the street. Personally, I work on the program strategy side of the biz, aligning those experiences to the essence of the brand.

The photography side of my life falls under the name Cold Nose Photo. I can’t imagine anything more meaningful to photograph than the quirks, honesty and love in an animal’s eyes.

Who/where is your audience?

My work at GPJ focuses on several Fortune 100 clients, and their audiences range from consumer to B2B. I live and breathe my clients’ products in my own life, so it’s easy to give my energy to it.

Cold Nose Photo is aimed at pet photography across all of New England. I live on Cape Cod, hold strong ties to Vermont, and have family and friends everywhere else. It doesn’t hurt that New Englanders love their dogs!

I also offer photography services, completely free-of-charge, to local shelters and rescue organizations.

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